Students worked with this small accounting firm in NYC to build their customer and employee base. Students conducted competitor research analyzing six other NYC accounting firms using 21 criteria to examine websites, social media, career pages, and other essential web information. Developed recommendations to the leadership team to improve talent and client acquisition.  

  • Student Externs: Ishan Bhavsar (Lead), Nikhilesh Madduri, Sadhan Nagireddi
  • Mentor: Margret Beditz